
Sourhouse · DTC kitchen appliances / bread baking
From launch to an 8-figure run rate in two years.
- The constraint
- Sourhouse launched into a visual category where customers needed educating. The product story had to create demand before media could capture it efficiently.
- What we changed
- Ranked.la built the early go-to-market and performance foundation, connecting the product narrative, paid media, creative, ecommerce, and search capture as the brand scaled.
The result
- 8-figureAnnual revenueRun rate by year two
- 5.5×Average ROASOver the first 24 months
- 40–55%YoY sales growthSustained growth
In August 2026, Google stayed efficient at 3.80x ROAS on lower spend. That confirms search and Shopping as a durable way to capture demand, even as the account mix changed.
![Ranked.la [launch architects]](/images/brand/ranked-lockup-v2.png)

















